Starbucks Reserve Famille Park Seoul: Coffee Tree Vibe Cafe

The Starbucks Reserve Famille Park was built to celebrate Starbuck’s 15th anniversary in Korea and the opening of its 800th store. You can enjoy Reserve coffee and exclusive merchandise here. With the concept of a coffee tree forest in the city, it really feels like you’re inside the forest. The store occupies the entire top floor so it has many seats but due to its luxurious interior and high visitor traffic from the Express Bus Terminal station and Famille station, it’s difficult to find a seat on the weekends. I visited on a weekday and it wasn’t crowded with many open seats. The store is only 3 minutes away from the Express Bus Terminal station Exit 4 by walk.

Check out the Naver Map to see the Starbucks location

Exploring Starbucks Reserve Famille Park Seoul: A Coffee Tree Vibe Cafe

The building is round with sharp edges with a Starbucks logo and sign. This is my first time in Starbucks Reserve Famille Station, so I thought it was a Starbucks building.

Inside, there is a Starbucks logo on the center and bird decorations hung from the ceiling. It looks like the birds are flying in circle towards the ceiling. The exterior of the cafe is designed with triangles colored in goldish brown and thoses without any color.

I couldn’t tell from the exterior, but it really felt like I was in a coffee tree forest when I stepped inside. The pillar looked like the trunk of a tree, and the colored triangle design looked like leaves.

The coffee tree photos and coffee sacks are scattered throughout the store. The lamp design gave that vacation vibe. The relaxing music went well with the calm atmosphere they are trying to create.

The pillar marked that it is the 800th store.

The interior is luxurious, and the atmosphere is relaxing.

Starbucks Reserve Famille Park Seoul: Starbucks tumblers & Mugs

There are a variety of goods displayed by the entrance.

You can see goods that are only sold in Starbucks Reserve stores.

The Starbucks Reserve tumbler and mugs have a minimalistic design with stylish colors like gold, silver and bronze.

I really liked the Starbuck Korea tumblers and mugs with the theme of different korean regions. It’s only sold in South Korea.

Starbucks Reserve Coffee & Dessert Menu

The desserts are those you can find in standard Starbucks, but you can try their Reserve coffee.

Reviewing Reserve Coffee & Starbucks Sandwich

I ordered a Skakerato Bianco Over Ice (₩7,500) for a Reserve coffee and an Egg Club Sandwich (₩4,500) for breakfast. Whenever I come to Starbucks, I tend to order their sandwiches. They are so good! Today’s sandwich had smashed egg, a slice of ham and cheese and vegetables inside. The egg was creamy and went well with the ham.

The Shakerato Bianco Over Ice had a strong coffee flavor. It tasted like a sweet caramel and cream latte. It was sweet so it wasn’t my taste. This is my second time trying a Reserve coffee. I tried their Reserve Black & White the first time and it was so nice. The coffee had a nice aroma with clean taste-what I would expect from a high-quality coffee. Make sure to try it in one of the Starbucks Reserve store.

About Wi-Fi & Outlet Seats

I loved the atmosphere but there were few things that was missing. Unlike the standard Starbucks, Starbucks Reserve Famille Park doesn’t provide free wifi, so it’s inconvenient if you are looking to use your laptop in the store. Moreover, the outlets were only available near the counter seats.

Why Starbucks Reserve Famille Park Seoul is a Must-Visit?

The Starbucks Reserve Famille Park is more suitable for enjoying time with friends than for working on laptop. If you want to experience a unique Starbucks interior and Reserve Coffee, this store is a great choice.